I love working with other professionals who have skills and knowledge I don’t have. This post is a thank you to four talented people who pulled my blogging bacon out of the fire.
I’ve been tied up for a few days now trying to correct the fact that my blog’s front page would not redirect to the full page article. What I thought the cause was to my problem, wasn’t the main problem. But thanks to three people in HostGator Tech Support and one in Yahoo! Tech Support I’m up and running. These people had the character traits of wonderful customer service [...]
Have you noticed how people resist change? Change involves risks. We never know when we make a change if we’re going to be better off or worse off. So what can a heart centered salesperson or marketer do to encourage prospects to change to his or her products and services? The answer is to find ways to reduce the risk. One of those ways is to use social networking to develop relationships. This social networking tip describes how to comment on other sites.
With the emphasis today on attraction marketing, you need a way to draw people to your blog and website. Show people how much you know by engaging in conversations on forums, group discussions and commenting on other people’s articles or blog posts. Then, it’s totally acceptable to put a link to an article that you have on your blog or on your website when it actually contributes additional information and insight to the topic being discussed. [...]
The other day as I was preparing for my meeting with a client, I was looking at the testimonials on their website and realized for the first time, the irony of giving testimonials. I used to think that asking for testimonials was one-sided. In other words, if I asked you for testimonial of the work I’ve done, then you didn’t really get anything out of it other than the satisfaction of showing your appreciation for work well done. I didn’t realize that the giver of the testimonial actually benefits too.
The first benefit you get from giving me a testimonial is that you get free publicity wherever I use it. Provided I attract a lot of readers to my blog or do a lot of mailings, you stand to gain a lot of recognition. Interestingly, while working with clients on ways to fine tune their marketing and sales activities today, I realized a second, more significant benefit about giving testimonials: when you give a testimonial, you have an opportunity to indirectly state what you believe. The mere fact you are giving a testimonial points back at the values you hold as important. [...]
In May 2007, I read The Secret about the law of attraction. By then I had been aware of the power of the law of attraction for about thirty-five years. What Rhonda Bryne and most of her contributors failed to make perfectly clear is that there is more to working with the law of attraction than just thinking pretty thoughts. You need to take action. You need to show Life you’re sincere.
Today one of my life long dreams of being a freelance writer of restaurant reviews came true when Examiner.com posted my first article for them, “Review: Fresca’s Mexican Grill at Stadium Crossings in Anaheim,” http://tinyurl.com/ybk9oxv. Admittedly it’s been a minor goal but a constant one ever since I wrote my first restaurant reviews for The Talon as a cadet at the USAF Academy.
Years ago I figured out that I can attract the experience I want easier if I am in motion. So by studying then applying what you’ve learned, you give Life the proof of the strength of your desire. It’s also easier to adjust your path than to get you moving from a dead stop. So use the law of attraction by working with it. So you can make your dreams come true if you put your own effort into manifesting [...]
I’m a big believer in walking the talk. Yesterday, however, I asked my client how I did. What he told me was eye opening, and my ego would have preferred to not have gotten the answer. Despite the soft sell sales training I do in which I stress using questions to understand before selling, I almost allowed my passion blind me to what my client wanted.
Actually, we’d had a great session. We were talking about sales and marketing activities he can take to grow their business in these tough times in one of the hardest hit industries in America: apparel. I was teaching him about the soft sell sales approach to selling: get to know the customer’s concerns and interests, her issues.
We also chatted about how difficult it is to get to the buyers these days. And that’s where my own passion overrode my listening skills. [...]
Seth Godin’s blog yesterday asked, “Why aren’t you (really) good at graphic design?” He makes an important point for anyone in sales and marketing and anyone in Internet marketing. You can’t afford to be anything less than really good at design. Everyone these days wants to cut expenses as much as possible so businesses do most of their design in-house. And it shows. Like so most small businesses I know, I’m doing what I can to control my expenses and grow my consulting/coaching/speaking practice to reach the point where I have the budget to use professionals on the areas where their skills will have maximum impact.
Simple tips I received in high school from a corporate newletter photographer about how to frame a picture with the objects in the scene have made my pictures so much more attractive than I would have otherwise. The same is true with any of your marketing design from flyers to website. Read a little from design professionals. Your in-house efforts will reflect your new skills – until the project warrants hiring the professionals. And you will appreciate them more for your new [...]
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Invitation to Opt-in for Free Ecourse
Testimonial for Bonus “9 Steps to Finding Prospects” “These 9 Steps to Finding Prospects Who Want What You Provide are exactly what I need at this point in the startup & growth of my business. Keep them coming.
“I now see that the Sales Consultant website I suggested you look at was slanted too much toward "what he can do", even though he claims to be a Sales guru. Last time I looked at it there was "too much to read" as well.”
Dave (last name withheld at client’s request)
Business Coach & Consultant
Testimonial – CMTC Senior Consultant I have thanked you many times for the quality of reports that you provide to my clients. I truly feel you are adding value to the SMA - Program but more to my own job as a Consultant and point of contact to our clients. I really hope you will never lose your inspiration in performing outstandingly on providing the best quality you can offer to others.
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Sr. Consultant
CMTC - Los Angeles Region
Grid Controls Testimonial Dear John:
Our meeting on Thursday, April 23rd, was an uplifting experience, and you gave us hope that we can implement the marketing techniques discussed. We were especially pleased with the simple, yet effective ideas you gave us for improving our website and broadening our marketing capabilities.
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Gary Richards,
President
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Social Networking Tip – How to Comment on Other Sites
Have you noticed how people resist change? Change involves risks. We never know when we make a change if we’re going to be better off or worse off. So what can a heart centered salesperson or marketer do to encourage prospects to change to his or her products and services? The answer is to find ways to reduce the risk. One of those ways is to use social networking to develop relationships. This social networking tip describes how to comment on other sites.
With the emphasis today on attraction marketing, you need a way to draw people to your blog and website. Show people how much you know by engaging in conversations on forums, group discussions and commenting on other people’s articles or blog posts. Then, it’s totally acceptable to put a link to an article that you have on your blog or on your website when it actually contributes additional information and insight to the topic being discussed. [...]